Tuesday, October 28, 2014

Bauzaar raises funding from P101

Milan, 28th October 2014 - Bauzaar, e-commerce specialized in food and snacks for dogs and cats, with offices in Milan and Molfetta, announced today that it has raised a funding round of undisclosed amount from venture capital fim Programma 101 (P101), with the participation of Club Italia Investmenti 2, less than a year after the first investment received from venture incubators H-Farm and Boox.

Founded in 2013 by Matteo Valente and Domenico Gimeli, two young entrepreneurs that have decided to challenge the market by launching an innovative e-commerce portal dedicated to food for cats and dogs, Bauzaar is specialized in the online sale of high quality food and snacks for the palate of our four legged friends. In the first nine months of 2014, the company has shipped over 70 tons of products all over Italy, with more than 6,000 processed orders and 4,000 customers. The strength of this small but innovative enterprise lies in its shipment organization, the so-called "Organized Delivery" thanks to which its clients are able to directly plan the frequency with which to receive the chosen products, without having to repeat the order and payment every week or month and to save up to 10% forever.

Bauzaar offers its clients a form of direct contact with an expert, who is ready at the drop of an hat to dispense suggestions on nutrition and general health.

Bauzaar will allocate part of the new resources to the strengthening of the new offer,
continuing to select only the best products for feeding, care and welfare of pets. The company is also engaged in research and development to produce its own line of innovative foods and snacks. On technological side, the startup is rolling out the mobile version of the platform, which enables customers to complete their purchases conveniently and in mobility through smartphones and tablets. 
 "Our growth strategy interweaves various levers," said Matteo Valente, co-founder of Bauzaar. "On the one hand we focus on a wider range, but always focused on excellence in the market, on the other hand, we develop platforms and features that will make accessible and easy for the user to purchase and receive continuously the products."
The well-being of 4-legged animals  is not only a "company" mission for Bauzaar, but also a real commitment even in the social space: indeed the startup renews its support to the Save the Dogs and Other Animals non-profit organizations to help less fortunate animals.

About P101
Programma 101 or P101 is the venture capital fund promoted by Andrea Di Camillo (ex founder of Banzai and Vitaminic) and sponsored by Azimut Holding and the Italian Investment Fund, specialized on early-stage investments in the digital space between €500k and €3M. The company's aim is to provide the new generation of entrepreneurs with resources, skills and services needed to consolidate and boost the growth of their companies. 
The investments are mainly focused on Italian companies able to exploit the opportunities offered by the digital revolution, which have already proven their business model and the ability to scale quickly, relying on technological innovation, product and process innovation. Promoted by Andrea Di Camillo, 15 years of experience in venture capital and one of the founders of Banzai and Vitaminic, P101 is the name of the first personal computer sold worlwide on a large scale. Program 101 was conceived, created and produced in the sixties by Olivetti in Italy, and it was an example of Italian innovation that has left its mark in the history of modern digital technology, well beyond national borders. 

Club Italia Investimenti 2 is a vehicle that invests in startup supported by the partner accelerators to complete the prototype stage and market launch. The goal is to generate metrics of interest for the next round of investment. Born in Milan in 2013, has already invested in 43 startups. Among its members it counts successful entrepreneurs and accelerators partner themselves.